Former Premier League chief Richard Scudamore to assist Australian football

first_imgFormer Premier League executive chairman Richard Scudamore has been appointed special adviser to the A-League clubs and head of league Greg O’Rourke.The appointment comes as the A-League, W-League, Y-League and E-League transition to independence from the FFA.Scudamore played a significant role in transforming the Premier League into the most-watched league in world sports, growing its revenues from £148m in 1997-98 to the current £3.2bn for 2019-20. Richard Scudamore Share on Facebook Reuse this content W-League Read more Share via Email Australia sport “I am obviously delighted to be involved at such an important and exciting time for the professional game in Australia,” Scudamore said in a statement. “The strategic planning that has taken place is impressive and I believe I can very much help build on that work.“The Australian game has so much potential for growth and global resonance. There is clearly the necessary commitment from the clubs to realise that potential as quickly as possible.”Scudamore announced he was stepping down from his Premier League post in June last year, after 20 years in charge of the organisation. It was later revealed that he would walk away with a £5m golden handshake payment, paid for by £250,000 contributions from each club. An independent W-League is ripe with possibility but key questions remain On his departure, the 59-year-old signed a comprehensive set of “non-compete clauses” that ensure he cannot join a rival organisation for three years.Paul Lederer, chairman of the Australian Professional Football Clubs Association said the clubs were “delighted” to have Scudamore involved.“His leadership of the English Premier League saw the organisation become renowned for its commercial success as well as its contribution to other leagues and communities,” Lederer said.“That’s obviously something we are committed to replicating for Australia’s professional Leagues Organisation.“The appointment is indicative of our wish to be decisive and effective in every possible way as we work with stakeholders to fast-track the evolution of all aspects of Australia’s professional game.” news Topics Paul Wilson Premier League Share on LinkedIn Plan for £5m Scudamore gift shows football no longer the people’s game A-League Share on Twitter Share on Pinterest Read more Share on Messenger Share on WhatsApplast_img

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